2009 Bellevue Home Show

EXHIBITOR INFORMATION

MAKE YOUR BHS EXHIBIT A SUCCESS

SPECIAL FEATURES
OF THE 2009 BHS

Move- In Hours: Exhibit Hall & Upper Level: Wednesday, Jan. 21st   (10 a.m. - 8 p.m). & Thursday, Jan. 22nd (8 a.m. - 8 p.m.)
Make sure that you have completed the "Required Exhibitor Move in Form" and have returned it to Home Show Office

Move - Out Hours: Exhibit Hall & Upper Level: Sunday, Jan. 25th (6 p.m. - 10 p.m). & Monday, Jan 26th (8 a.m. – Noon)


Show Decorator GES
G.E.S. is the official decorator for the 2009 Bellevue Home Show.  Management shall provide for each 10 linear feet of space, one 500 watt electrical outlet, and one 7" x 44" exhibitor ID sign.  All back wall and side divider drapes will be black. (NOTE:  Table Top Displays do not include power)  G.E.S. will be sending you order forms, providing you the opportunity to order additional decorating equipment that you may need.  All orders must be on G.E.S. order forms.  Decorating questions?  Contact Kim Schneider @ GES (425) 873-3137.


Security & Insurance
Security is provided from move-in through move-out January 21st - 26th.  Please consider removing small and/or valuable items after Show Hours.  This is especially important during the move-out process. For security reasons all exhibitors/public must be out of the building 30 minutes after closing.  Exhibitors are allowed in to the show site one hour prior to opening.

  • Exhibitor Badges are required for entry into the event. 
  • Even though 24 hour security will be provided, all exhibitors are required to provide an insurance certificate to the Bellevue Home Show prior to December 23, 2008. 

Please contact your agent/broker to secure the proper coverage to satisfy the insurance requirements.  If you do not presently carry insurance, or your agent is unable to provide the necessary coverage, please contact Kevin Hauglie @ Hauglie Insurance Agency, Inc. at (425) 222-5881

Specifications?
Does your booth space follow the booth specifications as diagramed in the exhibitor brochure?  If not, have you made the appropriate arrangements with Home Show management? These arrangements are much easier to make prior to set-up at the show. 

Signage
All signage in your booth space must look professional - if you need additional signage for your exhibit, please call Jane @ Signworks (425) 454-9071

Guest Passes/ Exhibitor Badges
For inviting those special clients to the Show each company will receive 5 guest passes (One time only use) for each 10 feet of linear booth space, i.e. 10' by 10' booth space = 5 guest passes. Exhibitor Badge Additional passes can be purchased at $4.00 each. These will be available for pick-up/purchase during move-in.

Exhibitor Badges are required for entry into the event.  Each company will receive 5 badges per 10 linear feet of booth space during the move-in process.  Additional badges can be purchased ($8.00 each).


Important Phone Numbers

Show Manager:  
@ Sound Event Marketing, Inc.
Dave Bendt (425) 396-7135

Show Marketing Director:  
@ Sound Event Marketing, Inc.
Chris Bendt (425) 999-0448

Advertising:  
@ Steenman & Associates
Ed Steenman (425) 427-9692

Show Public Relations:  
Rosanne Cohn@ (425) 898-4405

Decorating   Supervisor:  
@ G.E.S. Kim Schneider
(425) 873-3137

Event Coordinator: 
@ Meydenbauer Center,
Stephanie Stevenson (425) 450-3722

Power, Water and Telephone:
@ Meydenbauer Center
TonySailer (425) 450-3730

Security & Transportation:
@ Meydenbauer Center
Lynn Lyscio (425) 450-3790

Insurance:
@ Hauglie Insurance Agency
Kevin Hauglie (425) 222-5881

To help you get the most out of the Bellevue Home Show we have put together some helpful tips for making your Home Show Experience successful.

1. Advertise in the 2009 BHS “Event Guide”
(Small to Medium Fee depending on size)

  • Purchase a 1/4 or 1/2 page in the official “Event Guide”
  • Distributed to 42k Bellevue Homes as a special section in the Bellevue Reporter
  • Handed out to everyone that comes in the door at the 2009 BHS

2. Get More Publicity through BHS Public Relations Director (Free)

  • Send us any press releases, information on innovative products, or any interesting stories to get your business some extra press
  • We have already succeeded in getting exhibitors some added press in the Issaquah Press

3. Seminars with a Green Focus (Minimal cost)
Sign up for a seminar slot and you’ll get:

  • A captive audience
  • More time to explain what you do
  • Direct customer feedback

4. Fair Rewards (Free to Medium cost)

  • Call Guy Golliver and get yourself into the Fair Rewards Program
  • Best Marketing Vehicle for the 2009 BHS
  • Connect with Consumers at entrance of show
  • Guides consumers to your booth

5. Set up Appointments (Free)

  • Set up appointments at the BHS with your Eastside-based customers and use your guest passes to get them into the show for FREE!
  • Use the BHS as a venue to showcase your work to previous leads

6. Send an email blast to your consumers/database (Free)

  • We are developing a 2 for 1 BHS e-coupon for you to email to your customer database.
  • Use the coupon as a “thank you” for being such a valuable customer.
  • It is a subtle reminder that you will be at the 2009 BHS
  • Your customers will have a great excuse to come see you and repeat business with you.

7. Listing on site with link to BHS (Free)

  • Let your website viewers know that you will be exhibiting at the 2009 BHS
  • Helps to increase your brand value by affiliating yourself with the BHS brand that has been around for 27 years.
  • We will develop and send any graphics/logos that you need for your website

We are working to create more marketing vehicles for this year’s Bellevue Home Show. Some opportunities cost a modest fee, but most of the programs are FREE so that you can get more awareness and exposure and take advantage of our resources.


Press Releases/Publicity:
It's very important that if your company is introducing any new products or services, holding a giveaway or doing something newsworthy at the Bellevue Home Show - we need to know! These are the reasons the public is motivated to come to the show.  This is a great way to get exposure for your company's products and services prior to seeing you at the Home Show. Press releases with photos must be submitted prior to December 20, 2008.  Any questions call Rosanne Cohn (425) 898-4405!


Website

 

 

 

 

 

 

 

 

 


Web Site (www.bellevuehomeshow.com)

We are currently updating our website as part of our 2009 rebranding. Within the site, each exhibitor will have a page dedicated to promoting their business including images, business summary, and contact information. To take advantage of this FREE marketing:

1. Collect 5 images that represent your work.
2. Fill out the BHS survey that we have emailed to you
3. Email to chris@bellevuehomeshow.com


 

 

Fair RewardsFair Rewards
As attendees enter the show, they will be given a plastic rewards card at the ticket booth as they purchase their tickets. Once inside the doors, everyone will have a chance to insert their card in a touch screen kiosk, answer a short survey, and receive free prizes and discount coupons.

  • Drive customers from the doors directly to your booth
  • Generate specific opt-in targeted and qualified leads customized to your needs
  • Efficiently pass out your coupons to show participants

The FairRewards program will be available to one exclusive product or service in each category while maintaining a short, fun and rewarding experience for each participant. The service is exclusive and on a “first come…first served basis”-- so contact Guy Golliver at 425-754-2878 as soon as you can for additional details on the FairRewards program.


Bellevue Reporter Special Section/ Home Show GuideShow Guide
Advertising opportunities now available for the 2009 Bellevue Home Show “Event Guide”.

The 2009 Bellevue Home Show will be featured as a special section in the Bellevue Reporter on Sunday January 18th. This special section will also serve as the official “show guide” of the Bellevue Home Show and will be handed out to each guest entering the event.  

  • Distribution to 42,000 Homes in Bellevue
  • Added Exposure at the event
  • Guaranteed editorial coverage in “Show Guide”
  • (DEEPLY) Discounted rates for advertising - Limited Space Available
    • ½ page ad (B/W) - $1,016
    • ¼ page ad (B/W) - $508

To purchase ad space: 
Ed Steenman, Steenman Associates (advertising manager for the Bellevue Home Show) Office: 425-427-9692, Cell: 425-445-3339 ed@steenmanassociates.com

DEADLINE December 23rd


Advertising
We have a strong, multi-faceted advertising campaign which uses a mix of print, radio, Broadcast Television, Cable TV, and on the internet.

Look for our print ads in the Bellevue Reporter.

Listen for our commercials on the following radio stations: KMTT-FM, KPLU-FM, KIRO-FM, KTTH-AM, KOMO-AM, and KVI-AM. 

Watch for our ads on the following TV stations: KOMO-TV, KIRO, KING-TV, KONG-TV and over all Comcast cable stations.

Steenman and Associates is responsible for all ad placement and production as well as promotions for the Bellevue Home Show.  If you would like further information, please call Ed Steenman at (425) 427-9692.


Bellevue Hilton Room Discount
The Bellevue HiltonHilton
is offering a special
room rate of $119.00 (plus tax) to the exhibitors of the 2009 Bellevue Home Show available for the dates of the show, January 21-26. To take advantage of this special discount, go to BHS Special Discount or call their guest relations at (425) 455-1300 and ask for the “Bellevue Home Show Rate”.